Fake News, Content Flood, AI: Bayreuth discusses PR at Alexander von Humboldt House
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PR between AI, Fake News, and Content Flood: an evening for clear communication
On July 13, 2026, the big question of our digital present meets the seminar room at the Alexander von Humboldt House in Bayreuth: Does PR still need anyone today or can it be discarded? The event addresses the challenges of modern public relations and tackles a topic that concerns companies, founders, and communication professionals alike.
What the evening is about
The focus is on relevance, trust, and visibility in a time when artificial intelligence generates content in seconds and false information spreads rapidly. The lecture is part of the DGZ program of BF/M-Bayreuth, which develops events for small and medium-sized enterprises and the regional startup ecosystem. BF/M describes itself as a non-profit association and affiliated institute of the University of Bayreuth with over 40 years of experience in organizing events. ([bfm-bayreuth.de](https://www.bfm-bayreuth.de/?utm_source=openai))
A place with a calm working atmosphere
The seminar room in the Alexander von Humboldt House provides the appropriate framework for concentrated discussions, professional impulses, and exchange on equal terms. The guesthouse of the University of Bayreuth is located at Eichendorffring 5 in 95447 Bayreuth; the seminar room is designed for up to 30 people and aims to create a quiet, focused environment with a view of greenery. ([guesthouse.uni-bayreuth.de](https://www.guesthouse.uni-bayreuth.de/de/kontakt-anfahrt/index.php?utm_source=openai))
Event experience with practical added value
Anyone working in PR, marketing, brand management, and digital communication will find here a compact format with high utility. The thematic categorization as a DGZ event shows the practical relevance: It's not about theory for theory's sake but about concrete answers to questions regarding target audience engagement, event management, and strategic communication in digital change. ([bfm-bayreuth.de](https://www.bfm-bayreuth.de/forschung/digitales-gruendungszentrum/?pno=6&utm_source=openai))
Access, location, and framework
The Alexander von Humboldt House is well-located via the University of Bayreuth; the address is Eichendorffring 5, 95447 Bayreuth. Official directions indicate that the location is accessible by car and bus; in comparable event information, the ZOH is mentioned with line 304 to Klopstockstraße, from there it is just a short walk. ([guesthouse.uni-bayreuth.de](https://www.guesthouse.uni-bayreuth.de/de/kontakt-anfahrt/index.php?utm_source=openai))
Conclusion: This event connects current communication questions with a clear regional practical relevance. Those who want to understand how PR maintains relevance in the age of AI and content overflow will experience an informative evening with exchange potential. Mark your calendars and be live in Bayreuth.
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